In a recent interview, Apple’s CEO, Tim Cook, delved into the annual iPhone launches and the company’s environmental endeavors. Cook shed light on the rationale behind introducing a new iPhone each year, emphasizing the appeal for individuals seeking the latest technological advancements. Simultaneously, he addressed growing concerns about the environmental implications of frequent upgrades, underscoring Apple’s trade-in program and unwavering dedication to sustainability. Cook outlined the fate of traded-in iPhones, which are either refurbished for resale or disassembled to reclaim materials for the production of new devices.
Apple’s Environmental Stewardship
Cook’s discourse on Apple’s environmental commitments included a desire for transparency and a hope that other entities would emulate their practices. While the CEO acknowledged the company’s well-known penchant for product secrecy, he also stressed their commitment to sustainability.
The Future of iPhones
Gazing into the future, Cook tantalizingly hinted at the trajectory of iPhones, suggesting that they would not only become more environmentally friendly but also advance significantly over the next 20 to 30 years. However, he opted not to divulge specific details regarding these developments.
Apple’s iPhone 15 Lineup in Pakistan
In related news, Apple’s iPhone 15 lineup has made its debut in Pakistan and various other countries. The new roster comprises four distinct models, each catering to diverse preferences and budgets:
- iPhone 15: Priced at RS. 409,999.
- iPhone 15 Plus: Priced at RS. 454,999.
- iPhone 15 Pro: Priced at RS. 599,999.
- iPhone 15 Pro Max: Priced at RS. 634,999.
This release ushers in a new era of innovation and accessibility for Apple enthusiasts in Pakistan, who now have a range of options to suit their needs.
